Animal welfare is becoming an increasingly important issue for businesses around the world. As more and more consumers become concerned about the treatment of animals, it’s important for businesses to be proactive about ensuring that their workplace meets or exceeds animal welfare standards. Not only is it the morally right thing to do, but it’s also good for business. A commitment to animal welfare can help attract and retain employees, boost morale, and improve your company’s reputation states Robert Stravinsky.
The Cases for Animal Welfare
There are a number of reasons why animal welfare is important, both morally and economically. From an employee perspective, workers who are passionate about animal welfare may be more likely to stay with a company that shares their values. In addition, a commitment to animal welfare can help you attract top talent. Millennials, in particular, are interested in working for companies that align with their personal values; according to a recent study, 68% of millennials would take a pay cut to work for a more ethical company. Furthermore, happy employees lead to higher morale and productivity, so investing in animal welfare can have a positive impact on your bottom line.
From a consumer perspective, studies have shown that customers are willing to pay more for products from companies that have strong environmental and social responsibility policies—policies that extend to the treatment of animals. In fact, according to one study, 66% of global consumers said they were willing to spend more on products and services from companies that support social or environmental issues. What’s more, a company’s commitment to animal welfare can help build brand loyalty and customer trust.
1. Animal welfare is becoming an increasingly important issue for businesses around the world.
2. As more and more consumers become concerned about the treatment of animals, it’s important for businesses to be proactive about ensuring that their workplace meets or exceeds animal welfare standards.
3. Not only is it the morally right thing to do, but it’s also good for business.
4. A commitment to animal welfare can help attract and retain employees, boost morale, and improve your company’s reputation.
5. From a consumer perspective, studies have shown that customers are willing to pay more for products from companies that have strong environmental and social responsibility policies—policies that extend to the treatment of animals.
6. In fact, according to one study, 66% of global consumers said they were willing to spend more on products and services from companies that support social or environmental issues.
7. What’s more, a company’s commitment to animal welfare can help build brand loyalty and customer trust
Animal welfare is an important issue for businesses around the world. A commitment to animal welfare can help attract and retain employees, boost morale, improve your company’s reputation, and build customer trust. It’s good for business—and it’s the right thing to do.
